}

Campaign forecaster

How does your campaign stack up against the Sopro cross-campaign averages?

Stage conversion rate

Pipeline stage

Cost Per unit
Enter Prospects Engaged:
Prospects Engaged
750
£

£

per prospect engaged
Sopro Average

1.2%
Leads
32

£

£

per lead
Our job is done here. How strong is your lead conversion game?
Enter Lead to Pitch Conversion:
Alternate Text %
Pitch
16

£

£

per pitch
Enter Pitch to Proposal Conversion:
%
Propose
8

£

£

per proposal
Enter Proposal Close Rate:
%
Close
3

£

£

per deal
Monthly cost
£20,000
Average Deal Value
£
Monthly Sales Revenue
£930,000
£2.50
Average cost per
prospect engaged
£54
Average cost per
qualified lead
£105
Average cost per
proposal out
£333
Average cost per
won client

How does your campaign stack up against the Sopro cross-campaign averages?

Enter Prospects Engaged:

Stage conversion rate

Pipeline stage

Cost Per unit

Sopro Average

26.9%

Opens

386

Cost per open

£

Sopro Average

5.4%

Responses

113

Cost per response

£

Sopro Average

1.2%

Leads

32

Cost per leads

£

Our job is done here.
How strong is your lead conversion game?

Enter Lead to Pitch Conversion:

Enter %

Pitch

45

Cost per pitch

£

Enter Pitch to Proposal Coversion:

Enter %

Propose

23

Cost per propose

£

Enter Proposal Close Rate:

Enter %

Close

3

Cost per close

£